Ignite 28
Turn an idea into a business. One step at a time.
Ignite 28 guides you through the essential stages of starting a business, with one clear task at a time. You will learn what matters, apply it to your own idea and build a business plan as you go.
You don't need to know everything before you begin.
Most people do not start with a perfect plan. They start with an idea, a skill, a frustration they want to solve or simply the feeling that they would like to work for themselves.
The difficult bit is knowing what to do next. Online searches lead to conflicting advice. Business plan templates ask questions before explaining what they mean. Long courses give you plenty to watch but very little momentum.
Ignite 28 gives you an order to follow. You can stop trying to work out where to begin and start making progress.
What is Ignite 28?
Ignite 28 is an interactive web programmebuilt around 28 focused stages. Each stage introduces an important part of starting a business and gives you a practical task to complete for your own
idea.
Your work saves as you progress. Reflection stages help you review what you have learned, spot gaps and improve earlier decisions. At the end, your answers come together in a downloadable business plan that reflects your business, rather than a generic example.What you'll work through
You will test and develop your idea, research customers and competitors, examine strengths and risks, build customer profiles, shape your offer and decide what makes it different.
You will also work through pricing, sales forecasts, cash flow, start-up costs, day-to-day operations, business structures, licences, legal responsibilities, intellectual property, branding, marketing, social media, sales and your elevator pitch.
It is a complete starting point, but each stage stays focused enough to feel manageable.The result?
You will finish with a much clearer understanding of whether your idea can work, who it is for, what it will cost,
how it could make money and what needs to happen before launch.
You will also have your own downloadable business plan, shaped by the research, calculations and decisions you completed throughout Ignite.Who is Ignite 28 for?
Ignite 28 is for anyone who wants to start a business but needs a clearer route forward. You might have a new idea, be
turning a hobby or skill into an income, be considering self-employment or already be trading without a proper plan behind you.
You do not need previous business experience. You do need to be willing to think properly about the idea, carry
out some research and be honest about what the numbers tell you.
28 steps, completed at your pace. The name gives you a useful structure, not an expiry date. You can complete one stage each day, work through several at once or pause when you need more time to research something properly.
Progress is saved, so you can return when it suits you and continue from where you left off.Pricing
Start free. Continue for £28.
Try the first seven stages free and see whether Ignite works for you. If you want to continue, unlock the full 28-step
programme and complete business-planning journey for a one-off payment of £28.
Want personal support alongside Ignite?
Subscribe to Ignite Plus for £47. You will get full Programme access + Business Sector factsheet on your business sector, + a review of your business plan with personalised feedback on how to improve.
